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Stop guessing.
Start diagnosing.

FrictionDx helps leaders identify where their organization is breaking down and what to do about it.

3-5 minutes.  Instant results.

No email required.  No sales call.

Built on established organizational research and applied with modern tools.

Grounded in decades of work on organizational design, decision rights, role clarity, managerial load, and execution systems.

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Every question, scoring rule, and output reflects well-established principles from organizational science and real-world operating experience.

Diagnosis requires structure.

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FrictionDx doesn’t generate advice. It applies a structured diagnostic model to your organization; consistently and without narrative bias.

You don’t get more ideas. You don't get an open-ended AI conversation that takes you down a thousand unnecessary rabbit holes. 

You get a grounded diagnosis, evaluated on signal strength, contradictions, and cross-domain effects.

FrictionDx gives you:

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clarity

A precise identification of where friction is coming from, so effort is aimed at the right problem.

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shared language

A neutral, structured way to talk about issues without blame, politics, or endless debate.

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Direction

A grounded path forward based on what will actually move the system, not what feels urgent.

No personality tests. 
No motivational jargon.
No generic best practices.

Before you fix anything, diagnose the right thing.

Designed to route you to the right diagnostic

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Three Levels.  One Clear Progression.

Symptom Check
(Free)

A short assessment that shows where friction is showing up. 

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You'll learn:

  • Which failure pattern is most likely present

  • Whether the issue is organizational, leadership, operations, or culture

  • If deeper diagnosis is warranted

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Full Diagnostic
$199

A structured, evidence-based assessment that isolates root cause. 

 

You'll receive:

  • Scores for each of 5 separate domains

  • Description of what is happening, probable symptoms, and where to focus your efforts

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Action Plan
$349

A specific course of action to address the friction points found in your diagnosis. 

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The Action Plan delivers:

  • Clear Priorities: what to fix first and what to leave alone

  • Practical interventions matched to your diagnosis

  • Risks to avoid (what usually makes symptoms worse)

  • A 30-90 day path forward

Five Areas of Diagnosis

All designed to bring clarity.

ORGANIZATIONAL ALIGNMENT

Is your organization built for what you’re actually trying to achieve?

Diagnoses whether your formal structure (roles, reporting lines, incentives, and resource allocation) coherently supports your stated strategy.

Use this diagnostic when strategy sounds clear but execution patterns don’t reflect it; when structural bottlenecks persist despite capable teams; or when growth, restructuring, or shifting priorities have outpaced your org design.

LEADERSHIP CLARITY

Do people truly understand what leadership expects? And is that message consistent?

Measures the stability, coherence, and interpretability of leadership intent across levels of the organization.

Use this diagnostic when direction shifts frequently, managers interpret priorities differently, or accountability depends more on individual personalities than on clearly articulated expectations.

DECISION RIGHTS

Is it clear who decides what, and does the system respect those boundaries?

Evaluates how decision authority is defined, distributed, and enforced across the organization.

Use this diagnostic when decisions stall, escalate unnecessarily, get reversed frequently, or when ownership feels ambiguous even after meetings and alignment discussions.

CROSS-FUNCTIONAL FRICTION

Where does collaboration degrade as work transitions from one group to another?

Assesses how effectively work moves across team and functional boundaries.

Use this diagnostic when handoffs create rework, departments compete over priorities, coordination consumes excessive time, or progress slows whenever multiple teams are involved.

EXECUTION DRAG

What structural factors are  making work harder than it needs to be?

Identifies the systemic operational friction that slows throughput and reduces execution velocity.

Use this diagnostic when teams are overloaded with meetings and approvals, processes feel heavier than necessary, cycle times vary unpredictably, or productivity feels constrained despite strong effort and capable people.

FrictionDx is designed for:
  • Founders and Executives running organizations of up to 500 people

  • Leaders who want clarity, not validation

  • Teams that are growing, changing, or stuck

FrictionDx is not for:
  • Teams looking for motivation or morale boosts

  • One-size-fits-all frameworks

  • Leaders who want to pay a consultant to tell them what to do

Most organizations don’t struggle from lack of effort.
They struggle from fixing the wrong problem.

Guessing leads to reorganizations that don’t help, leadership programs that don’t stick, and change initiatives that slowly stall.

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Guessing costs money.  It also costs trust, momentum, and credibility.

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​FrictionDX exists to stop expensive guesswork.​​​

Clarity costs less than rework.

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